Analog beer in a digital world - this is what the young AND UNION brand stands for. In our fast-paced world, things of endurance and duration are slowly being lost. One trend chases the next and innovation seems to be the only thing that still matters. The AND UNION label counteracts this development with rationality, purism, simplicity and the honest expression of natural raw materials.
Long before Rui Esteves founded AND UNION, he was already involved in beer. The trained business psychologist began his beer-loving journey in South Africa, where he founded a beer label. However, he did not go the conventional way: Instead of investing in his own brewery with an expensive brewing system, filling systems, etc., the resourceful beer fan rented an existing brewery right from the start. Esteves had his beer brewed in Belgium and Germany because he valued the collaboration with local brewers so much. The finished product was then sold on the South African and English, and later also on the Chinese market. Now Esteves is ready for the German market and the challenge of establishing his creations under strong German competition. The globetrotter chose a handful of Bavarian breweries: his criteria were strict and only those brewing partners could become those that met the requirements one hundred percent. Ultimately, Esteves decided on four Bavarian family breweries that can look back on a wealth of experience of up to 500 years.
The story of the origins of AND UNION is truly unusual, but what about the beers? The creations that Esteves came up with together with the master brewers of his partner breweries are characterized by their straightforwardness. Every item in the range is brewed according to the strict requirements of the Bavarian Purity Law. And there are no frills with the ingredients either: the raw materials are handpicked and of excellent quality. With traditional brewing techniques and a lot of time, hops, malt, yeast and water are then turned into unfiltered beer with character. The range currently consists of six different beers - one for almost every day of the week. The wide selection includes three traditional Bavarian beer styles, two American classics and one non-alcoholic variant. What they all have in common is craftsmanship and a down-to-earth attitude: AND UNION stands for modern, minimalist beer with no frills. We are enthusiastic about the masterfully brewed creations, which testify to the rich brewing experience of the partner breweries and the stable concept of the brand.