Liquid joie de vivre - That's what the Priller-Riegeles call their beer. With wonderful beers like their Goldenes Feuer , we can only agree. The brewery in Augsburg's Frölichstraße has made its location its motto and has been celebrating life with excellent beers for more than 600 years.
Not many breweries have a complete history that stretches back more than 600 years. The first records of the brewery actually date back to 1386. The first Riegele to wield the scepter in the Riegele brewery was Sebastian Riegele, who acquired the brewery in 1884. Since then, the brewing tradition has been passed on from generation to generation and with it the values of the (Priller-)Riegele family. It is not without reason that we are proud of 28 generations of passionate brewing. In addition to their beer, the Riegeles are also known for their social commitment. Under the motto "From here. For here!” the family supports Augsburg associations, young people and charitable causes. In addition, the beer is made exclusively in the region to support the local job market. With all efforts, the protection of our environment is also important for the Riegeles. The company structure is based on seven basic values that the Riegeles pass on from generation to generation. These include, among other things, the love of tradition and homeland, the respectful treatment of our nature and of course the impeccable quality.
With so much dedication, the beer can only taste good!
At the Riegele brewery, everyone loves beer. It's more than a delicious after-work drink for passionate beer lovers. Rather, beer is a philosophy, a way of life. Beer generates community and is a luxury that brings young and old to one table. Delicately dry anticipation , fruity aroma play and Magnus are beers from the Riegele house that are down-to-earth, honest and multi-faceted. The Riegeles agree that a beer has to be complex, not complicated. The aim is to brew beers with character. Every beer specialty from the S. Riegele brewery is a hoppy masterpiece. As one of the oldest breweries in the world, it is fair to say that it has centuries of brewing experience and a wealth of expertise.
We take the Riegeles at their word and toast with a delicious hoppy happiness - Here's to a nice life here!
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